Profile

PlannerWeb is an Internet IT/Marketing Consultancy company based in Melbourne.  PlannerWeb focuses on how to help Financial Advisers and Accountants get more marketing return from their Internet usage.  PlannerWeb works with about 500 Advisers and Accounting Practices across Australia. 
 

  1. We’ve worked exclusively with Advisers and Accountants for over 12 years.
  2. Our sole focus has been to make our client's use of the Internet a more productive experience.
  3. We believe the full potential of website technologies is just beginning but it has to be done properly or it'll just be a repeat of the failures of the past. Two main reasons for this belief are that the true role and components of this technology are now understood and because current and potential clients judge a business based largely on how they use their website technologies.
  4. Our Mission for the next 18-24 months is to take our clients further along this road so all can say, as some do now, that their use of website technologies is starting to generate real business development returns for the first time.
  5. A website on its own has always failed. Several years ago we developed industry specific content services, such as 4-6 articles every month, financial tools, secure file transfer and marketing ideas, to keep sites up-to-date and ticking over.  More recently we've started work on the final component, that is, to help our clients understand the role of a website in the implementation of their marketing strategies.
  6. While based in Melbourne we have representation in NSW and Qld.  However, the use of technology allows us to work with geographically distant Advisers where face to face contact isn’t always possible.
  7. We have a Patent in website construction and maintenance, a Patent that evolved from trying to make the use of websites easier for Advisers and Accountants.
  8. Being both a Marketing Consultancy and IT company allows us to look for the weaknesses that limit technologies compared to the marketing and business development needs of our clients and fixing them.
  9. We supply Internet services ranging from Domain hosting, website design, a range of content services to Marketing Planning.  In many ways, a one-stop shop. 
  10. One example of our approach.  An Adviser wishes to increase their work with current and potential Corporate Super clients.  We organise not only the website but also the mini-sites and sub-domains needed to help implement this strategy.